FAUNA HOME & KITCHEN
One of my first group projects at the Academy was to create a store brand that could compete with big name retailers like Pottery Barn and Crate and Barrel.
Together with three classmates, I spent several weeks researching a specific target demographic, and how best we could design for their needs and expectations. We then took our research and created a flagship store that would contain several sub-brands within it. The result is Fauna, a home and wellness store that contains Flora Cafe & Garden, and Eve Beauty.
COURSE: PACKAGE DESIGN 4
INSTRUCTOR: MICHAEL OSBORNE